Brazil Taps Into Data, AI to Strengthen Supply Chains

Brazil Taps Into Data, AI to Strengthen Supply Chains

 Enterprises adopt analytics tools to boost supply chain performance, resilience for competitive advantage, ISG Provider Lens report says

SÃO PAULO–(BUSINESS WIRE)–
Enterprises in Brazil are investing in digital technologies, including generative AI, to harness a wealth of data to improve supply chain operations, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The 2024 ISG Provider Lens Supply Chain Services report for Brazil finds that new tools, including remote sensing devices and highly integrated software platforms, are providing companies with more and better data about their supply chains. Using recent advances in AI and analytics, organizations are applying this information to enterprise resource planning (ERP) software, advanced planning systems and control towers for greater supply chain performance and resilience.

“Ongoing business transformation is the top priority for Brazilian enterprise leaders,” said Bob Krohn, partner, manufacturing, for ISG. “They recognize that more flexible, integrated and sustainable supply chains are essential to this vision, and service providers are helping them use AI to realize that vision.”

Companies in Brazil are taking advantage of higher data volumes as cloud services grow in performance, processing capacity and reliability, the report says. With more structured information at their disposal, enterprises are applying increasingly sophisticated AI and GenAI solutions to a wider range of applications. Deployments are expanding beyond sales and planning to include core industrial manufacturing and operations applications, such as predictive maintenance.

The AI and GenAI tools being deployed in Brazil make data about logistics, distribution, sales and product replenishment more useful for predicting and responding to sales peaks and abnormal movement of materials, ISG says. They give enterprises more visibility and levers to manage the extended supply chain, stretching all the way from suppliers to consumers, which makes it easier to carry out circular economy initiatives that reduce waste.

Since emerging from the COVID-19 pandemic, many Brazilian companies have accelerated efforts to outpace competitors in performance and efficiency, the report says. A growing number of them are partnering with supply chain advisory and consulting providers for activities that include diagnosing supply chain issues, crafting strategies, implementing systems and reducing cost and risk. Given Brazil’s land area — the fifth largest in the world — distribution solutions such as control towers and warehouse and transportation management systems are in especially high demand.

“Visibility and control throughout the supply chain are more important than ever,” said Jan Erik Aase, partner and global leader, ISG Provider Lens Research. “Brazilian companies are sharply focused on AI and analytics solutions to achieve those objectives.”

The report also examines other supply chain trends in Brazil, including the rising demand for supply chain BPO services and emerging interest in circular supply chains for improved sustainability.

For more insights into the supply chain challenges faced by enterprises in Brazil, see the ISG Provider Lens Focal Points briefing here.

The 2024 ISG Provider Lens Supply Chain Services report for Brazil evaluates the capabilities of 40 providers across four quadrants: Supply Chain Advisory and Consulting Services, Supply Chain IT Operations Services, Supply Chain BPO Services and Circular Supply Chain Services.

The report names Accenture as a Leader in all four quadrants. It names EY as a Leader in three quadrants and IBM and Tech Mahindra as Leaders in two quadrants each. Deloitte, ILOS, McKinsey, Stefanini, TCS and Xcelis Solutions are named as Leaders in one quadrant each.

In addition, Alvarez & Marsal is named as a Rising Star — a company with a “promising portfolio” and “high future potential” by ISG’s definition — in two quadrants. BRQ and PwC are named as Rising Stars in one quadrant each.

A customized version of the report is available from Accenture.

In the area of customer experience, Genpact is named the global ISG CX Star Performer for 2024 among supply chain services providers. Genpact earned the highest customer satisfaction scores in ISG’s Voice of the Customer survey, which is part of the ISG Star of Excellence program, the premier quality recognition for the technology and business services industry.

The 2024 ISG Provider Lens Supply Chain Services report for Brazil is available to subscribers or for one-time purchase on this webpage.

About ISG Provider Lens Research

The ISG Provider Lens Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG’s global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG’s enterprise clients. The research currently covers providers offering their services globally, across Europe, as well as in the U.S., Canada, Mexico, Brazil, the U.K., France, Benelux, Germany, Switzerland, the Nordics, Australia and Singapore/Malaysia, with additional markets to be added in the future. For more information about ISG Provider Lens research, please visit this webpage.

About ISG

ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 900 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including AI, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,600 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. For more information, visit www.isg-one.com.

Press Contacts:

Will Thoretz, ISG

+1 203 517 3119

[email protected]

Thábata Mondoni, Mondoni Press for ISG

Mobile: +55 11 98671 5652

[email protected]

KEYWORDS: South America Brazil

INDUSTRY KEYWORDS: Data Analytics Artificial Intelligence Data Management Professional Services Technology Supply Chain Management Retail Business

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